ekn vincula productos, equipos y ventas

Prof. Ken can help your company successfully build your product sales team for the market.
A new Coffee for the US Market
A new Coffee for the US Market

Launching a new organic coffee product into the US market. The line generated $30M in three years and was highlight as a top product for Wal-Mart and Sams.

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Using Trade and Local Ads for Promo
Using Trade and Local Ads for Promo

Launching a new organic coffee product into the US market. This project included marketing and sales direction, sales team building, product sampling, in-store merchandising and management.

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Developing Trade Fact Sheets
Developing Trade Fact Sheets

Launching a new organic coffee product into the US market. This project included marketing and sales direction, sales team building, product sampling, in-store merchandising and management. The line generated $30M in three years and was highlight as a top product for Wal-Mart and Sams.

press to zoom
A new Coffee for the US Market
A new Coffee for the US Market

Launching a new organic coffee product into the US market. The line generated $30M in three years and was highlight as a top product for Wal-Mart and Sams.

press to zoom

Desafío:¿Cómo ganamos ventas en un nuevo mercado con alta competencia?

Tema:Un gran producto internacional con fuertes atributos no pudo ganar aceptación en un mercado ajustado.

Solución: Desarrollar atractivo embalaje del producto, crear un programa de comunicación y de alcance comercial e industrial, desarrollar muestras y promociones en la tienda, diseñar una estrategia de producto y una dirección corporativa, contratar un equipo de ventas para vender línea.

Resultados:Destacado como producto más innovador, secure  pedidos +$30M, desarrollo de estrategia y visión de la empresa.

Steet Team for Promotions.

Ver videos de ventas de productos adicionales A continuación.

Launch at Trade Show.