ekn vincula proyectos de clientes y estudios de casos.
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Issue: New product needed to launch into competitive U.S. category. Results: Awarded Best New Product by industry and secured $1M in new orders.
Issue: Dated brands, declining sales and lost of profits. Results: Increased profits by 11%, sales increase over 20%.
Issue: Strong brand in Brazil that needed to launch and transfer image into U.S. Results: Built local office and team to generate over $1.5M in sales in two years.
Issue: Ineffective sales and product packaging limiting sales. Results: Developed new package and products to open new channels and get $750K in new business.
Issue: Innovative idea with no strategy to market and a need to raise funds. Results: Created strategy and organized concept to present to investors.
Issue: An innovative idea outside the normal channels. Results: Built company and strategy. Sold off company for 10x value.
Issue: New concept requiring change and education to end users and market buyers. Results: Developed promotional teams and concepts, developed sales campaigns and secured over 22 new dealers in year one.
Issue: New product that needed a strong pull thru market for sales. Results: Developed sales team and promotion ideas to deliver over $30M in two years.
Issue: Existing product needed to be sold in U.S. market. Results: Create strategy, new product ideas and marketing for market entry.
Issue: A new company wanted sales into mass retailers. Results: Worked with major retailers to build their own product - sales over $3M.
Issue: New licensed products and concepts that did not have channels. Results: Built programs and channels, sold $880K in year one and won Best New Toy Award.
Issue: Strong product internationally but needed revisions for U.S. Results: Created new product packaging and position, developed strategy to launch product.